In 1995, Proctor and Gamble developed the First and Second moment of truth marketing model. Suddenly beautiful packaging started to make sense. In 2011, Google introduced the concept of Zero Moment of Truth (ZMOT), in which they believe that online decision-making moment is the Zero Moment of Truth — or simply ZMOT.

Any semi/demi online marketing guru/student will tell you that you need beautiful pictures, SEO, high SERP ranking. All that will win you audiences, after you have their attention, now what?

If you have an idea of what you want to say and is either too busy or don't know how to say it efficiently, we are here to help.